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Most idol team concepts target female fans in their 10s and 20s because per-session consumption is low

No translation in your language yet — showing the English version

Most other fandoms are the same
If you target a wide age range, consumption tends to be focused on being rational/frugal

Even if they start as "grandmas," these late-blooming female fans are in their late 20s to 32, which is older than the idols themselves

The blog owner says here as well that even though they joined the fandom late,
the only thing they can do is spend money
Female late-bloomers in their 20s and early 30s put this into practice immediately


I can't go that far; no matter what, men don't usually react like that and go for it
They just think it's a scam and blame the resellers
But for late-bloomers, paying a premium for a concert once isn't the end; they continue continuous consumption activities on an even larger scale


Another late-bloomer is also presumed to be in their late 20s


This means that even if you don't line up, they will ship it once the purchase is confirmed
But since you don't know when it will be delivered, people line up to receive it from someone

It's cut off in the content, but it seems they went twice


After the after-party, other schedules become continuous consumption activities
It's NCTzen + IVE

Looking at other late-bloomers or light fans of different ages
They might not know the debut year and just watch free content and videos religiously every day for a long time, but

Whether they like Haechan or if their taste has changed, there is no consumption
I haven't watched all those fan diaries, but the difference is that the female fans in the age groups mentioned above continue to consume
For that age group, there is an enormous amount of content like fancams, concert videos, and variety shows on YouTube
If they just watch and enjoy for free, that's enough to satisfy their heart
The target is actually the 1020 children of that age group

You might think 10-year-olds only spend a little pocket money, but in January 2025
Looking at other late-bloomer entry stories, they show concert reviews after joining
After high schoolers failed to get tickets, they say, "Please don't charge a premium for the 4th floor, just agree on +15 (150,000 KRW) and get a transfer"
To avoid paying a premium for a concert at home, they say they worked part-time at an aunt's house or a friend's shop at that age
Reviews come out saying they earned over 600,000 KRW in pocket money
After paying for two days of the Dream Show last year
There's a review about staying overnight at a fan's house in Seoul, but they actually traveled all the way from Suncheon to do that
They go down to Suncheon after one day, then come back again for the encore or whatever, spending more time and money
But in that review, it says their friend was supposed to get a transfer from a reseller
They were supposed to get standing tickets cheaply, but it was a scam
The friend who went along couldn't even enter during the concert and just stood there shivering in the winter, listening to the live sound coming from inside
It says that's how the friend was after the concert ended
That kind of content also appears.

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