CEO Jung Byung-gi on the tripleS System

So, can tripleS be seen as the perfected version of the LOONA system?
That kind of comparison is difficult. Of course, since it is my work, there is some level of application, but it is more accurate to view it as a completely different concept from the start. The purpose of tripleS units is to highlight fan voting. This is also why there is such a large number of members—24 in total. K-pop systems inevitably have to be top-down, and while it would be ideal if everything succeeded by following the company's decisions, we cannot simply let members who have staked their lives on this just end if things don't go as planned. From this perspective, I felt there was a need for a format where fans can directly participate in activities.
Of course, many people say nowadays that large groups don't work, and many feel a sense of rejection, finding the unit system too complex. However, trends are bound to come full circle, and tripleS must follow its own path. If people cannot find charm in a fan-participation system where they can customize various elements, they can simply like other idol groups. Even our company name, 'Modhaus,' was inspired by 'modules' like Lego blocks; like Lego, which allows for creation, our core is customization. While many idols have their own charms, we are the only ones in K-pop for those who find joy in the way they are combined.
What makes Modhaus unique is its integration with digital technology. We seem to have a lot of interest in various things, such as NFT photocards.
Rather than having a special meaning, we simply use it as a means. I am well aware of people's anxiety and negative views regarding NFTs, but to our company, NFTs are just technology. Unlike how our blockchain-based photo card 'Objekt' is sometimes reported negatively, they do not have price volatility.
Furthermore, there is no absolute necessity to understand the concept of NFTs to enjoy the team tripleS. We simply adopted it for the function of viewing and exchanging cards more comfortably on mobile phones; we aren't bringing in blockchain just because it is a promising industry. Doubts will inevitably persist, but the company must simply prove itself through effort and time.
Neo Music Communication IZMarchive.izm.co.kr