Has there ever been such a thing as a Ballon d'Or campaign?

It's like, "I'm good, give me an award."
I'm sick of seeing this.
Since Mbappe started acting up first,
the other players are joining in so they don't lose out.
Have you ever seen Messi do something like that?
I've seen Oscar campaigns before,
but this is my first time seeing a Ballon d'Or campaign.