Classification of RESCENE's haters

This is based on my own experience and speculation. These are not extreme fans of RESCENE, but rather fans who stream and perhaps buy about one album (the type of fan whose absence wouldn't cause much trouble).
1. Those who become haters because they feel fatigued by constant exposure despite having no interest.
2. Fans of other idols. Those who become haters because RESCENE is taking all the advertising and buzz.
3. Reverse viral marketing. Those who spread hate to provoke fans into opening their wallets.
I believe that while RESCENE only needed to make the public aware of them until now, they now need to consolidate their core fandom, which is why they are being provocative.
I can't say for sure about concerts, but since album sales start at a minimum of 300,000 to 500,000 copies, I think those who are hating on this are either ignoring the general public or it is being used as a tool for fandom consolidation.