A2O seems to be the BYD of the idol industry

Looking at Femco, it seems this team's viral marketing agency is no joke.
Nowadays, people do it moderately in Korea because of the backlash against viral marketing, but since it's China, they seem to be pushing it without any restraint.
https://m.fmkorea.com/index.php?mid=best2&sort_index=pop&order_type=desc&document_srl=10463504704