Two-way race for Haetae HTB (formerly Haetae Beverage) sale... Mega Coffee and Godo Partners clash

‌Two-way race for the sale of 'Podo Bongbong' maker Haetae HTB... Mega Coffee and Godo Partners clashDaum | Chosun BizThe acquisition battle for Haetae HTB, well known as the manufacturer of 'Podo Bongbong' and 'Coco Palm', has solidified into a showdown between a Strategic Investor (SI) and a Financial Investor (FI). MGC Global, the operator of the low-cost coffee franchise Mega Coffee, and Godo Partners, a newly established private equity fund (PEF) manager, have both participated in the final bidding. According to the investment banking (IB) industry on the 6th, the qualified bidders for the Haetae HTB final bid, which closed today, include LG Household & Health Care and Samjong KPMG
It was a subsidiary of LG H&H... looks like it's being sold again. Only 15 years after the acquisition...