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Importing Cheerleaders to Taiwan

Machine translated

Based on a comprehensive summary of the stories shared by cheerleaders Lee Da-hye, Ha Ji-won, Kim Do-ah, and Nam Min-jung on YouTube:

  1. Stadium Pay
    In Korea, they receive about 170,000 KRW per game.
    While it is true that Taiwan pays more than Korea,
    it is said that it's not an astronomical difference.
    It seems to be roughly 2 to 3 times more..
  2. Conglomerates, Local Governments, and Regional Events
    Regional festivals or local events hosted by the Taiwanese government or local municipalities,
    as well as promotional events hosted by Taiwanese or Korean conglomerates,
    are said to be major money-makers.
    Promotional events for companies that have entered Taiwan, such as Samsung Galaxy, Binggrae Banana Milk,
    or LG Electronics, all use Korean cheerleaders.
  3. TV Commercials
    This is said to be the biggest jackpot.
    The most decisive reason why cheerleaders can make much more money in Taiwan compared to Korea.
    The marketing teams of the Taiwanese professional baseball clubs the cheerleaders belong to
    actively seek out TV commercial work by pitching to Taiwanese and Korean conglomerates.
    The club takes 25% of the advertising appearance fee as a commission.
    Of course, they don't just take the 25% commission for free;
    they pay an annual signing bonus to the cheerleader.
    Lee Ju-eun's annual signing bonus alone
    is 440 million KRW.
    Based on the highest-earning Korean cheerleader active in Korea,
    who earns just over 100 million KRW a year,
    it is said that they earn 40 to 50 times that amount in Taiwan.
    Of course, the cheerleader does not keep all of this money alone.
  4. The Agency (the CEO is Korean)
  5. The Taiwanese Club
  6. The Cheerleader
    The three of them split the earnings.
    As mentioned above, the Taiwanese club takes 25% of the advertising income.
    Additionally, since Korean cheerleaders are foreigners,
    only about 20% is deducted for taxes (withholding tax).
    In the case of Lee Ah-young, Lee Da-hye, and Lee Ju-eun,
    they have the recognition and treatment of top-tier actresses in Taiwan.
    These three
    seem to earn over 5 billion KRW.
    (Based on gross revenue, not net profit)
    After taxes and the commissions taken by the agency and the club,
    the amount the cheerleader actually takes home
    is estimated to be around 1.5 to 2 billion KRW.
    (Based on Lee Ju-eun, Lee Da-hye, Lee Ah-young, and Byeon Ha-yul)
    The class of money they earn is different,
    and since they also have to appear on Taiwanese terrestrial variety shows and talk shows,
    all Korean cheerleaders reportedly have private Chinese tutors
    and study Chinese very intensely.
    When Lee Da-hye first came to Taiwan, she couldn't speak any Chinese,
    but within three years, she reached a level where she can converse in Chinese without an interpreter.
    Due to rumors of high earnings, more than 40 cheerleaders have entered the Taiwanese market,
    making the competition extremely fierce.
    In the past, being a Korean cheerleader
    guaranteed a fortune,
    but now that competition is intense,
    it is said you must be exceptionally beautiful or highly talented.
    There seems to be significant dissatisfaction among Taiwanese cheerleaders
    whose livelihoods are being taken by Korean cheerleaders making huge sums in Taiwan,
    and there are even discussions about implementing a quota system
    to limit the number of Korean cheerleaders per team.
    The agency and the club
    provide apartments.
    To ensure no inconvenience in living in Taiwan,
    they provide a female Taiwanese interpreter who speaks Korean
    to stay with them all day,
    as well as a manager and a van.
    Round-trip airfare between Korea and Taiwan is also provided for free.
    The agency and the Taiwanese club
    are said to bring in work such as
    TV commercials, local government events, regional festivals,
    and Korean-Taiwanese conglomerate events.




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