K-pop in Southeast Asia and Japan is changing

Influence has decreased significantly, and they say they are promoting local idols instead.
The COVID-19 period was an anomaly, so this is a natural phenomenon.
While English-speaking regions are technically within the K-pop sphere, KATSEYE is
the hottest right now,
so K-pop is facing a crisis in that regard.
Southeast Asia might not bring in massive revenue, but it was effective for virality,
and Japan, along with North America, was a major source of actual profit...