What is the cross-generational impact of Rosé's "APT."?

‌I heard that within Korea, the impact is 20 times greater than the old "Tell Me" craze—is this true? They say this is the first time since the 2002 World Cup that a single song has caused such a frenzy in South Korea.
According to stories from elders, they say it's the first time since Liberation that a single song has caused this kind of national commotion.
Is it true that this song has an unprecedented, insane impact that everyone knows, from 6-month-old babies and 5-year-old children to parents in their 60s and grandmothers in their 90s?